Jim Corgel: Making connections: IBM can help you build relationships and close business
Jim Corgel, general manager for ISV and Developer Relations, describes how the numbers are impressive! Forrester Research, an IT industry analyst firm, predicts that global IT spending will reach US$2.4 trillion this year. That’s serious money available to companies that are able to reach the right markets. Increasingly, companies are teaming up to go after these opportunities, opting to form relationships that will help engage the right clients, enter the right markets, and find new avenues for growth. This team spirit is catching on. Our 2008 Global CEO study indicated that 85% of CEOs plan to use partnerships to capitalize on global opportunities in the coming years.